Monday, November 15, 2010

Aston Martin Cygnet makes its global debut... in Harrods window

Ah, Harrods. Not only is it the swankiest and largest department store in the world, but starting from today and running through December 11, it will also be home to Aston Martin's new luxury city car, the Cygnet. The British firm's polished up Toyota iQ is making its global debut at the renowned shopping center in London occupying a prominent position in the store's Brompton Road window display.

The British automaker has not yet released technical specifications on the Cygnet, but it is believed that the three-meter long (117.5-in.) mini will keep the iQs 1.33-liter four-cylinder petrol engine with 98-horsepower, hooked up to a 6-speed manual or an optional CVT.

The controversial mini with the Aston Martin badge will be assembled at the company's Gaydon headquarters in Warwickshire with regular production and sales to start in early 2011. However, the company statedthat the order books for the Cygnet have already opened, with existing Aston Martin owners believed to be given a priority at launch.