Tuesday, October 26, 2010

New Toyota Prius Special Edition Celebrates Hybrid's 10th Anniversary in the UK

Marking the 10 years since the launch of the Prius onto the UK market, Toyota has released a special 10th Anniversary edition of its hybrid model. Said to be the most exclusive production Prius to date since only 1,000 examples are to be built, the"Prius 10th Anniversary" is offered with a choice of two paint finishes - White Pearl or Astral Black- and an on-the-road price of £26,150, with first customer deliveries to commence this winter.

The new front, rear and side skirts, 17-inch smoked-finish alloys and dark-tinted privacy glass plus the black leather upholstery embossed with the 10th anniversary logo, complete the list of upgrades over the standard top-of-the-range T Spirit model upon which it is based.

As with the T Spirit model, standard features include HDD satellite navigation (with integrated sound library), rear parking monitor, Bluetooth, Intelligent Park Assist, cruise control, smart entry and start, rain-sensing wipers and head-up display.

Update: Toyota UK informed us that the special edition's name is "Prius 10th Anniversary" and not "Prius Generation X" as the company noted in the original press release. Corrections have been made on the title and article.